A confession and resolve.

Photo by Ivy Yung on Unsplash

I have this vision of perfection in my mind that I don’t meet and then decide I can’t write, so I can’t hit publish.

Each thought of perfection and excuse is a link in my rusty shackles in a dark place far from the bright lights of writing reality. Inside I hear my ego having an “I can’t write” tantrum, and yet I (me outside my ego/brain) know it’s just that I don’t write. I don’t write because I read and (my ego says) that everybody else is better than me instead of thinking that I am a writer, and…

Challenges in my 30-day Challenge — I’m on a roll today!

Photo by Austin Schmid on Unsplash

Persist on persisting—persistent persisting. You know what I mean.

My writing challenge keeps going, just like time and life. We set up something, decide to do something, do it for a few days, and then for some excuse or another stop, or not do.

It’s life. It happens. We’re human.

All is well.

I’m still writing. I missed 2 days in a row. This is 5 on 9 today for me, on my own writing challenge for 30 days. I’m learning that persisting on persisting is a challenge in itself. I truly want to write, and then there is the…

Being a part of the solution isn’t just avoiding plastic (or any other single material); it’s a more holistic lifestyle change.

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I almost killed myself over going zero waste and vegan three years ago and found myself in a deeper depression than the Mariana Trench! It took me a while to accept no matter how many of my well-meaning, loving friends I inspired; it isn’t the solution. While it felt good that I was doing something and staying off the problem train, it was also disheartening to realize the negligible amount of waste avoided in the bigger picture and that bigger changes weren’t happening fast enough.

I continue to live low-impact — the list of things with me usually are my…

Can you guys please stop?

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So I missed on 5 on 5. I’ve created a 30-day writing challenge for myself and fell off my bandwagon on Day 5. Hello! I’m Berna, and I do that kind of thing regularly. So I’m at 4 on 5. And I couldn’t even have a 5 on 5 yet. That last sentence is my brain thought’ing. I’m not trying to shoot down thinking, but just the thought’ing that is happening again. I’m noticing it now and calling it full-on bullshit and going on to get a 5 on 6.

I’m not giving up. I’m persisting.

I also realize that…

Zero-Waste or not to Zero-Waste… is that even a question?

Photo by Fausto García-Menéndez on Unsplash

My involvement in sustainability and healthy-ocean movements in the past few years increased my exposure to hearing the term “zero-waste” in various circles. I’ve been accused of being one, participated in conferences on zero- waste, and attacked for not being one. Depending on the circle it can be good, bad, or ugly.

As with many other things that mean different things to different people — the more the term spread, the more it came to have different meanings, and then to be used not so accurately.

In the social media world, we hear the term zero-waste mostly referring to people…

Becoming a powerful hope magnet in the path to persistence

Photo by Bluewater Globe on Unsplash

I don’t write on self-improvement. It always seemed inauthentic for me — who am I to write about self-improvement? Aren’t we all work in progress? You might be wondering what finding hope has to do with self-improvement. Can we inspire without hope? Can we persist? This is part of my story.

A few years ago, my entire life flipped upside down. Everything changed. My focus, goals, career, marital status… you name it, it changed. And I’ve been on a roller coaster ride of my life since.

I lived a tailored life for over a decade, not realizing I’d lost touch…

How to change our minds about recycling for a better future

Photo by Carl Campbell on Unsplash

In the series “7 Main Areas to Impact Plastic Pollution,” we covered the idea of building up recycling and a few ways to accomplish them. And we need to remember:

Recycling is not evil. Recycling is part of a successful, waste-free future. It just has not been built to serve what the world, societies, and environment need.

Rather than attacking and kicking an entire industry, it’s in our best interest to help actually build it up. …

How to mind our PPEs

Photo by Adam Nieścioruk on Unsplash

Out on walks with my canine buddy Dali, I collected plastic trash from sidewalks, took their photos, and post on Litterati — from NYC to San Francisco and even Ottawa, Canada to La Paz, Mexico. For years, long before Covid, I’d been focused on informing and inspiring myself and others to do better for mother earth. After all, we’re slammed in the face with the results of decades of neglect towards our planet — from air pollution to microplastic-filled seafood to disappearing wildlife to plastic bags in trees in the middle of nowhere… and so much more. …

Mother Earth is looking for our wise actions to keep her safe and beautiful. Photo Credit: Berna Tural

Blindfolded with industry claims, people are looking away from what really matters. The governments are quick to cave-in under lobbyist pressure. And we’re allowing our environment, nature, Ocean, and Mother Earth to suffer yet again.

I’ve been blessed to spend all of my time outdoors and in nature, discovering trails, parks, wildlife, and birds during Covid away from cities and people. In a remote area in the US, I’ve reconnected with nature and my nature. …

An infinite, clean Ocean/California Coast/Image: Berna Tural

I’m sharing with you how I got into reducing my impact. You’ve been reading and hearing about how much waste we all end up creating and how this waste ends up harming the planet. You feel like you want to take action but don’t know how to start or what steps to follow. It’s a commitment and mostly puzzling and frustrating if you’re not prepared.

When I got back from one of my plastic pollution trips to the middle of the Pacific Ocean, I came home and put away my trash bin. It was the single most impactful choice that…

Berna Tural

Ocean Actionist. Circular Economy Consultant. Reuse and Plastic recycling SME. Entrepreneur. Speaker. Underwater Photographer. NYC.

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